Busn Marcella Kelly

ISBN: 9780324569902

Published: January 9th 2008

Paperback

288 pages


Description

Busn  by  Marcella Kelly

Busn by Marcella Kelly
January 9th 2008 | Paperback | PDF, EPUB, FB2, DjVu, audiobook, mp3, RTF | 288 pages | ISBN: 9780324569902 | 7.22 Mb

Student tested and faculty approved, BUSN breaks new ground in the Introduction to Business market, delivering a riveting design that captivates students and powerful resources that save instructors valuable time. Written by longtime Intro toMoreStudent tested and faculty approved, BUSN breaks new ground in the Introduction to Business market, delivering a riveting design that captivates students and powerful resources that save instructors valuable time.

Written by longtime Intro to Business instructors who know firsthand the needs of todays instructors and students, this unique first edition provides a more student-focused--less linear--learning model that truly engages students. Its traditional material is presented in a vibrant, very nontraditional format. More casual magazine than formal textbook, this lively design will intrigue and inspire students by incorporating less dense textual material and a more visual presentation of key concepts. The graphics, page layout, and design speak specifically to todays students, enticing them to keep turning the pages.

Streamlined and well balanced, the text covers all core Introduction to Business topics in a succinct 18 chapters--including a unique chapter on Business Communications. In addition, the text is unrivaled in its cohesive integration of text and supplements. Robust resources--including an extremely interactive website--help students learn to study, communicate verbally and in writing, and master chapter concepts.

Helping you keep students motivated in the classroom--even if theyre not business majors--BUSN provides the most efficient instructor tools available, including a syllabus builder and database of instructional material. With BUSN, your students will be prepared and engaged.



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